[BACKGROUND]
Why This Matters?
Problem: High-quality buyers, lenders, insurers, and tool providers often limit their reach to “organized” farmers—leaving out millions who lack formal visibility. Meanwhile, buyers and financiers waste time on unreliable, mismatched partners with little accountability.
Solution: Nowexo gives both sides exclusive access to curated, qualified counterparties. Farmers are matched with premium services they normally couldn’t reach, and providers engage with users who are pre-screened, digitally traceable, and contract-ready.